Work Description

1. Brand Activation
   • Plan, execute, and evaluate consumer activation programs (in-store, pop-up, and digital) to drive engagement and conversion.
   • Coordinate with internal teams, agencies, and vendors for event and campaign execution. 
   • Monitor campaign performance and provide post-activation reports and analysis. 
2. Partnership & Co-Branding
   • Identify, propose, and manage partnership opportunities with relevant lifestyle, retail, or corporate brands. 
   • Develop co-branding concepts and ensure alignment with brand image and positioning. 
   • Coordinate partnership contracts, deliverables, and brand visibility. 
3. B2B & Corporate Engagement
   • Build and maintain relationships with potential corporate partners for gifting, bulk purchase, and exclusive collaboration. 
   • Support the sales and marketing team with B2B activations or private events. 
4. Communication & Coordination 
   • Liaise with cross-functional teams, including Brand, Digital, PR, and Retail, to ensure campaign consistency. 
   • Manage activation timelines, budgets, and reporting. 
   • Prepare creative briefs and activation toolkits for execution teams. 

Requirement

• Bachelor's degree in Marketing, Business, PR, or Communication. 
• 2-3 years of experience in marketing, event activation, or partnership management (experience in beauty, FMCG, or lifestyle brand preferred). 
• Excellent interpersonal skills, has strong network and relationship-building skills, collaborative and proactive in identifying partnership or event opportunities. 
• Presentable, good looking, confident, and passionate about beauty and lifestyle brands. 
• Enjoy fast-paced and creative environments. 
• Able to use Microsoft Office (Excel, PowerPoint, Word) and data analysis. 
• Fluent in Bahasa Indonesia and conversational English.